About Tough

Launched in 1994, TOUGH Jeansmith was the first private Bauhaus label. As one of Hong Kong’s leading fashion creators and retailers, their activities range from designing, to merchandising and sales networking. Representing the latest fashion trends the dynamic collection incorporates jeans, fashion wear, bags and accessories. Their designs are unique; Industrial and hardwearing but never compromising on street style.

Brand outlook
TOUGH Jeansmith has a strong oriental background and are largely influenced by industrial elements. Based in Hong Kong, a modern and metropolitan city which brings together the East and West, TOUGH Jeansmith draws inspiration from this diverse cultural mix and offers a unique twist on current and future trends. The collection is sporty and sexy, yet sophisticated and gets noticed in the worldwide fashion market due to their unique finishing techniques and treatments they have developed.

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